Select country
Membership information
0800 561 9000
Dentolegal advice
0800 561 1010
Refine my search

Surviving dental school: social media

Post date: 29/01/2020 | Time to read article: 2 mins

The information within this article was correct at the time of publishing. Last updated 20/10/2021

In today’s media-driven society, the boundaries between private and professional life are becoming increasingly blurred. In such a fast-moving environment, it’s all too easy to forget that the same standards of professionalism and confidentiality apply no matter what the medium of communication.

Definition of social media

Social media may be defined as any online interaction that involves a conversation, participation, sharing content or networking. Examples of social media include, but are not limited to, blogs, forums and social networking sites and apps such as Facebook, Instagram, LinkedIn, Twitter, YouTube and WhatsApp.

Social media guidance for dentists

In 2016, the GDC published Guidance on using social media, which provides guidelines on the safe and professional use of social media.

The guidance states that when using social media, you must:

  • Maintain and protect patients’ information by not publishing any information which could identify them on social media without their explicit consent.
  • Maintain appropriate boundaries in the relationships you have with patients and other members of the dental team.
  • Comply with any internet and social media policy set out by your employer.

Posting inappropriate comments/photographs or describing a patient’s care on a social media site can damage your reputation and lead to disciplinary action as well as unwanted media attention.

It is advisable not to accept Facebook requests from current or former patients; similarly entering into discussions with patients in an online public forum is best avoided.

It is also important to remember when interacting with fellow professionals on dental blogs and social networking sites, or when taking part in forum discussions, is that anonymity is a myth. “You should write everything as if you are signing it with your name.” When posting online, bear in mind who could be reading what you write. Unguarded comments about patients, your lecturers or fellow students could lead to disciplinary action by your dental school or the GDC.

Case study

Mark, a fourth year dental student, saw a young female patient on the restorative department. Mark took a history from the patient, and realised that she was a first year geography student at the same university.

Mark saw her for a few more appointments to complete her treatment. They seemed to get on well, so Mark invited her to be a friend on Facebook.

After a while, the relationship soured, and the patient complained to the dental school about Mark’s conduct in contacting her and starting a relationship as a result of meeting her as a patient. Fitness to practice procedures were instigated.

Learning points

  • As a student, professional boundaries may seem blurred. Students may feel that, since they are not fully qualified dentists, the limits around personal relationships do not apply.
  • However, the GDC is clear that dentists and dental students are expected to maintain appropriate boundaries in the relationships they have with patients. 
  • Think about how you might handle situations like the one above. If you have any concerns, discuss these with your tutors or clinical supervisor.

For more information or guidance around the use of social media or issues you might be facing, call our support and advice line on 0800 952 0442

Share this article

New site feature tour

Introducing an improved
online experience

You'll notice a few things have changed on our website. After asking our members what they want in an online platform, we've made it easier to access our membership benefits and created a more personalised user experience.

Why not take our quick 60-second tour? We'll show you how it all works and it should only take a minute.

Take the tour Continue to site

Dentolegal advice
0800 561 1010
Membership information
0800 561 9000

Key contact details

Should you need to contact us, our phone numbers are always visible.

Personalise your search

We'll save your profession in the "I am a..." dropdown filter for next time.

Tour completed

Now you've seen all of the updated features, it's time for you to try them out.

Continue to site
Take again